Communication is defined as “A process by which information is exchanged between individuals through a common system of symbols, signs, or behaviour” by the Merriam-Webster Dictionary.

Communication encompasses both verbal and written exchanges. It includes both formal and informal conversations. Mastery in communication is not about winning the next inter-school elocution or debate event, but more about being clear and effective while expressing your ideas in day-to-day interactions. We cannot stay complacent in our ability to ‘speak’ a language but must strive to articulate in that language.

We use different combinations of communication methods to communicate effectively with others. Verbal communication involves the usage of language or sign language to share information. It is used to have one-to-one conversations, group discussions, and telephone conversations, nonverbal communication includes gestures, body language, and the way we dress or act. Writing, typing, or printing symbols like numbers or letters constitute written communication. Usage of drawings, sketches, art, photographs, graphs, and charts to convey information is known as Visual communication. Visuals aid verbal and nonverbal forms of communication.

Upon successful completion of the 12th grade, students from a recognized university can pursue Mass communication undergraduate degrees. Some of the popular universities do conduct entrance exams including a group discussion and personal interview round for shortlisted candidates.

Journalism, mass communication (news, events, media, film, radio, television, advertising, public relations), media studies, mass media, creative writing, and linguistics are a few of the specialisations that students can consider pursuing.

Culture, socio-economic and politics, design and graphics basics, print journalism, still photography, the theory of communication, lights camera sound basics, computer applications in media, media management, public relations, advertising, research, and global scenario are few of the subjects in the Mass Media curriculum depending on the specialisation.

Good communication and writing skills are the most basic skills required for pursuing a career in communications. Students should be fluent in the language in which they intend to pursue their degree. Constantly networking and the ability to work well under pressure to deliver on assignments and projects in time for the deadlines are important attributes for communication specialists.

Students can explore careers as a journalist, educator, broadcast news analyst, public relations specialist, social media specialist, corporate communications, radio broadcaster, fundraising managers with NGOs, copywriter, content writer, blogger, and event planner among the plethora of options available.